Music Insights

TikTok Mastery: 7 Amazing Strategies to Create Viral Music Content

Tweet
Share
Share
Share
Share
Share
Tweet
Share
Share
Share
Share
Share
TikTok Mastery: 7 Amazing Strategies to Create Viral Music Content

TikTok has rapidly become one of the best platforms for music artists and non-music artists to share their talents and connect with audiences. Its unique format of short videos provides endless chances to make music go viral.

But to stand out on TikTok, you need a mix of creativity, smart planning, and a clear understanding of which form of content resonates with its users. In this article, we’ll dive into six content types that can help your music gain traction on TikTok:

Dance Challenge

This is one of the best ways to get your music noticed on TikTok is by creating or promoting a dance routine. Dance trends often go viral, with users from far away joining in and adding their flair to the choreography.

The secret to a successful dance challenge is keeping it simple. Make the moves easy for most people to learn quickly, yet classy enough to stand out. Also, consider dance moves that match the rhythm or lyrics of your song.

If dancing isn’t your strong suit, that shouldn’t be a hindrance, work with TikTok influencers or popular dancers in the app who can create and perform the dances on your behalf. Their audiences will also be useful in getting the trend going and spreading your music to a broader group of viewers.

Once your dance routine is out there, encourage your followers to join in on the challenge. Share some of the best attempts, use hashtags to keep track of the trend, and repost your followers and others who take part in the dance challenge.

Ever wished one of your songs would go viral on TikTok? Remember fortune favours only the brave. Take that step and Let’s work together to make your music the next big thing on TikTok!

Lip syncing

Lip-syncing is a cornerstone of TikTok content and an excellent way to showcase your music. With millions of users lip-syncing to popular songs, your track could easily become the next big trend.

When promoting your song through lip-syncing, focus on lyrics that are particularly catchy or have a deep meaning—it could be the chorus, a memorable line, or three rap verses that hit the emotions of listeners.

It’s often best to kick off the trend by posting your own lip-sync video. Share it with your followers and encourage them to join in. This is a great way to keep your song circulating and generate buzz around your music.

Costumes

Adding costumes to your TikTok videos can bring a whole lot of fun and creative twist that grabs viewers’ attention rapidly. Costumes are especially funny and when paired with music, as they improve its visual appeal and help convey the song’s vibe easily.

Pick costumes that align with the theme of your song. Whether it’s a lovey-dovey vibe, streetwise or ruggedness, it can be anything, just select the right costume that will make your video more cohesive and engaging.

Encourage your followers to improvise on their costume-inspired videos using your music. This not only expands your reach but also builds a sense of community and participation among other users as people will want to jump on the trend.

Remember to create a unique hashtag for your costume challenge to make it easy for users to find and participate. This also helps track the trend and gauge how well it’s performing.

POVs (point of view)

POV (point of view) videos are a popular format on TikTok and can be a great way to make your music viral. These videos place the viewer in a specific scenario, with your song adding to the emotional or narrative experience.

Use your song to create a story that people can relate to—it could be a love story, a breakup, crazy stuff that’s funny as hell, or any scenario that flows with the mood of your music.

If your song has storytelling lyrics, use them as a script for the POV video. This helps viewers connect the narrative to your music, making it more impactful.

Participate in existing POV trends by incorporating your music into popular scenarios. This can help your song gain traction by tapping into trends that are already popular on the platform. Note: if your music doesn’t contain any of these features, do not try to force it.

Duets

Duets on TikTok are a fun and interactive feature that allows users to collaborate by responding to or building on each other’s videos. As a musician, this can be a fantastic way to get your music noticed and expand your reach.

Influencers use this feature to collaborate by adding their video alongside another’s original video. Artists also can use this feature to interact with their fans or collaborate with other artists, effectively doubling their visibility.

Start by posting a video and invite others to duet with you. It could be you singing part of your song, playing an instrument, or even setting up a challenge. Make it clear that you’re looking for duets and encourage your followers to participate.

When users create duets with your video, engage with their content by liking, commenting, and sharing. This interaction not only encourages more people to duet but also helps spread your music even further.

Comedy memes

Comedy memes are a core part of TikTok and a great way to promote your music in a fun and playful manner. People come on the platform to have fun, by pairing your music with funny content, you make it more engaging and shareable.

Use your music as the backdrop for a funny or relatable meme. This could be tied to a popular TikTok trend or another content entirely. If your song has a line that could easily be turned into a joke or meme, go for it! This can make your music more memorable and increase its chances of being shared by users.

Tell your followers to create their comedy memes using your music. This not only broadens your reach but also makes your music part of a funny trend.

Comedy memes are more likely to be shared and this can help your music reach a broader audience on TikTok. The more relatable and funny the meme, the better the chances it will go viral.

Wrap-Up: 7 Amazing Strategies to Create Viral Music Content

TikTok is an incredibly effective platform for promoting your music, providing endless creative opportunities to connect with a global audience. Using these content formats, you can boost your presence, engage with fans, and expand your music’s reach.

Remember that being consistent and creative are your greatest assets on this platform. Take advantage of the opportunity to have your music heard by a worldwide audience and pave your way to music stardom.

 

 

Want the latest Traced Insights?

Subscribe to our mailing list to get tips, tricks and hacks straight to your inbox!
Please enable JavaScript in your browser to complete this form.

Related Posts

Tweet
Share
Share
Share
Share
Share
Tweet
Share
Share
Share
Share
Share

Do you have any advice for promoting music independently? Or any thoughts on these tips? Let us know in the comments below.

Music Insights

Don't get left behind!

Join our fast growing community of thousand of artists to get industry insights and marketing tips.